Re: I do not understand SCI-FI\'s reluctance
<BLOCKQUOTE><font size="1" face="Verdana, arial">quote:</font><HR>But that's comparing a show's (B5) ratings now in it's 4th run through of reruns to new original programing and first run reruns....
Hardly fair or the same....
<HR></BLOCKQUOTE>
"Fair" has nothing to do with this. Television is a business, not a popularity contest or an encounter group. You have "X" number of time slots to fill each week with a mix of new shows and reruns. You want to fill each one, of whichever kind, with shows that will get you the maximum ratings (and therefore advertising dollars) that you can. This is how everyone in your organization gets paid, this is what determines if you hire additional staff or lay people off, this is what determines if your network stays on the air.
If
B5 reruns in the 5th or 6th go-'round aren't pulling their weight you drop them (or move them) and put reruns of something else in the 7 PM timeslot that is apt to get you better ratings. Period. The problem with the
B5 ratings fall-off
vis a vis Rangers is that it reduces the overall value of the franchise in the eyes of the network.
And
Rangers ratings won't be compared to
any of the shows or movies that Sci-Fi is running but to the
new series, movies and mini-series that the network airs. As Alyson rightly points out, it is going to have to do pretty well to keep up with
Farscape and
The Chronicle. If it doesn't, it will be gone, just like
Black Scorpion and
Jules Verne because Sci-Fi will try to find a series that
can match the ratings of its other original series.
That's life in the TV biz, and pretty much any other biz. You don't lose money on something for sentimental reasons, not if you have a boss and stock holders and employees that you're responsible to. "Fair" is not a concept that applies here. (Or in very many other areas of life, as you may come to notice.)
Regards,
Joe
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Joseph DeMartino
Sigh Corps
Pat Tallman Division
joseph-demartino@att.net
[This message has been edited by Joseph DeMartino (edited August 23, 2001).]